http://www.wiredhotelier.com/news//4029577.html
GALILEO LAUNCHES MULTI-CURRENCY RATE DISTRIBUTION FOR HOTELS
All hotels which use Galileo, a Global Distribution System(GDS), have now access to multi-currency rate distribution.
It enables these hotels to get their rates in different currencies, and therefore to tailor adapted prices for specific markets. It means that these hotels adopt certain prices for certain customers, it depends on the nationality and customers' requirements. This system enables to grow the hotelier market.
This new functionality is also important in the fight against fluctuating exchange rates which compell hotels to introducing their prices in a stable currency, then it can make these hotels not really attractive for native people.
As far as I'm concerned, this sytem is really interesting because it enables hotels to provide for a range of certain services and products according to certain customers, and then adapt also prices to nationalities because we know that certain foreigners are willing to pay a lot for certain services.
Thursday, December 07, 2006
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2 comments:
What does it mean when the article says adapt prices for specific markets, given the currency? More analysis please.
It means that each nationality has its specific prices on a peculiar product, then a hotel can sell the same product at different price according to the nationality!!
Myriam.
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